Are design gaps slowing your growth?

Tick each statement that's true for your company today.

Customers and sales

• New customers need training or a call before they can get value from the product.
• Sales demos spend more time explaining screens than showing results.
• Support tickets keep coming back to the same few flows.
• Prospects compare your product to a competitor's and call theirs "easier."

Product and team

• Engineers make design decisions by default because no one else owns them.
• Features look and behave differently depending on who built them.
• You ship quickly, but it's unclear which features customers actually use.
• AI tools let the team produce screens faster, but no one checks whether they're the right ones.

Growth and trust

• You're entering a new market, launching a new product or moving upmarket in the next year.
• Your product asks customers to trust it with money, data, safety or decisions, and the experience doesn't yet make that trust easy.

Your score